At ReferralCandy, we know that choosing the right referral rewards can be daunting. With so many options – cash or custom reward, flat discount or percentage – merchants ask us all the time about...
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“With the growing cost of traditional online advertising and pay-per-click advertising, costs have risen so much that brands are looking for other ways to tap into new audiences,” Curie founder Sarah Moret...
When Ben Francis was starting up his small sportswear brand, he didn’t have the budget of Nike or Under Armour. He couldn’t sponsor top athletes or even get a meeting with top influencers. Instead, he sent some products...
When we talk to our customers, many will bring up their concerns with referral fraud. It is reasonable (and unfortunate). If you are offering a valuable reward to people for referring friends, some would want to game...
Shopify Unite is Shopify’s annual conference where the team shares where commerce is heading and announces new products and features. If you run a Shopify store, there are plenty of exciting updates to look forward to...
Since adopting a referral program, about 10% of all Branch Basics’ orders came from referrals. Branch Basics has generated more than a million dollars in referral sales. We love it when our customers are able to make...
One of the most common questions we get is “how do I get more referrals?” I went to ask the people with all the secrets — our Customer Success Managers! They oversee hundreds of merchant accounts each to help them get...
What is a business without its customers? Nothing. It’s just an idea. As you can imagine, acquiring potential customers is the main goal for many businesses. Because what are they without their customers? It’s the main...
Pragmatic marketing lets you build a profitable business with its data-driven plan. If you're wondering how to grow your business, then read this now.
Sometimes overlooked, partnership marketing strives for fruitful collaborations between businesses. In the process, it aims to drive growth and leads for the collaborating companies. For many business owners, hatching...
Text message marketing is the easiest way to connect with your customers. Here's how to do it and which tools to use.
Setting up market segmentation in your marketing strategy will get you more bang for your (marketing budget) buck. Here's how to do it.
Bottom line: The more people who know your brand, the more potential customers (and revenue) you'll get. Here's a quick rundown of the biggest ways brand awareness can help your company.
Darren Foong
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Alfred Lua
Marquis Matson
Johanna Flashman
Ler Jun Sng
Brody Hall
Dinesh Raju
Visakan Veerasamy
Cheryl Chia
Joanne Hum
Si Quan Ong
Tiffany Ruder
Emmanuel Egeonu
Samuel Hum
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