
ReferralCandy blog
Where ecommerce growth begins
The ultimate guide to referral and affiliate marketing for ecommerce brands

Affiliate Partner Lifecycle Management: 2025 Guide
Learn how to manage your affiliate partner lifecycle—recruitment, activation, and retention—with clear strategies and data-driven tools like ReferralCandy.

Elmeri Palokangas
October 31, 2025
Referral marketing
Affiliate marketing
Influencer marketing
Ecommerce marketing
Social media marketing
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