TikTok is no longer just a social media platform; it’s now a massive part of pop culture. Careers are being built there. Brands are flourishing there. And because it’s because it’s still...
Earlier this year, we started a research project to understand ReferralCandy’s merchants better. We wanted to create primary research about the effectiveness of referral programs, to provide you with better...
These are the best Shopify apps to grow your ecommerce store revenues in 2022. We focused on apps that would help you grow your brand, your business, or your revenues. There are many lists of ‘Best Shopify...
How often have you bought something after seeing an influencer share it on social media, or checked out a brand you saw a celebrity wear? That’s the power of influencers. Influencers, sometimes called ‘key opinion...
It’s only September, but for ecommerce merchants, Black Friday has already started. We’ve seen search traffic on our Black Friday articles start to grow, and we know savvy marketers have started to research Black Friday...
I know it’s only September, but ‘Black Friday 2021 deals’ are already trending on Google news: For ecommerce, SEO is an important source of organic traffic and customers. Organic search traffic is even...
In one survey, 47% of marketers said they’d be “priced out” of Facebook advertising as ad costs keep rising. Has that time finally arrived? In 2021, Facebook ad costs were up 89% year-over-year—and ad prices jumped 30%...
Kaleigh Moore
Darren Foong
Marquis Matson
Alfred Lua
Zach Cheng
Johanna Flashman
Amy Geist