Then, take a leaf out of some of the most beautiful websites that exist on Shopify.
While you should not copy any of the designs that are already being used, there is no reason why you cannot be inspired by them to create your own.
Scroll through these 49 different website designs and see how they combine stunning photography, sexy copy and a beautiful design to bring out the best in their brand - and motivate their customers to make a purchase at their store.
(I've also included the Shopify themes they used so you can see how they have managed to transform a "classic" theme into something dazzling.)
Enjoy.
(NOTE: Some of the websites below use ReferralCandy as their referral program software. If you're interested to learn how to set it up for your own Shopify store, here's a quick setup guide.)
Shopify Theme: Custom
Rothy's is a store that sells washable ballet flats made from recycled materials.
(NOTE: Rothy's uses ReferralCandy for their referral program!)
Shopify Theme: Custom
DeathWish Coffee sells the world's strongest coffee.
Shopify Theme: Custom
Endy Sleep sells mattresses.
Shopify Theme: Custom
PopSockets is a stylish phone accessory that allows you to do more with your phones.
Shopify Theme: Retina
DockATot sells a multi-functional lounging, playing, chilling, resting and snuggling dock for babies.
(NOTE: DockATot uses ReferralCandy for their referral program!)
Shopify Theme: Custom
Guava Family sells travel cribs.
Shopify Theme: Custom
Fit Tea sells all-natural detox tea.
Shopify Theme: Eastside Co.
ekoWorx sells eco-friendly universal surface cleaner.
Shopify Theme: Parallax
Bison Coolers sells coolers.
Shopify Theme: Custom
Kuna is a smart home security system that prevents break-ins.
(NOTE: Kuna uses ReferralCandy for their referral program!)
Shopify Theme: Custom
Triangl sells bikinis.
Shopify Theme: Custom
Sparx sells skate sharpeners for hockey players.
Shopify Theme: Custom
Keen Home creates smart zoning for your home and helps you achieve the perfect temperature in any room.
Shopify Theme: StackandSizzle
Fuggin Vapor Co. sells vapes and e-cigarettes.
Shopify Theme: Mobilia
HayChix sells a slow feeder hay nets for your horse and livestock.
(NOTE: HayChix uses ReferralCandy for their referral program!)
Shopify Theme: Custom
Helen Ficalora sells jewellery.
Shopify Theme: Custom
St. Frank sells beautiful, handcrafted home decor.
Shopify Theme: Active Theme
Mgramcases sells monogram phone cases.
Shopify Theme: Custom
Seek The Uniq sells women's clothing.
Shopify Theme: Custom
Flat Tummy Tea sells detox tea.
(NOTE: Flat Tummy Tea uses ReferralCandy for their referral program!)
Shopify Theme: Custom
Blanqi sells nursing and maternity clothes.
Shopify Theme: Custom
Dona Jo sells women's workout clothing.
Shopify Theme: Custom
The Ghostly Store sells clothing, music and art by Ghostly International.
Shopify Theme: Custom
The Ollie World sells swaddles.
(NOTE: The Ollie World uses ReferralCandy for their referral program!)
Shopify Theme: Custom
The Angel Curves sells waist trainers and cinchers.
Shopify Theme: Custom
Alpaca Direct sells alpaca yarns and socks.
Shopify Theme: Custom
Lucky Tackle Box is a monthly fishing subscription box.
Shopify Theme: Custom
Hidrate Spark sells a smart water bottle.
Shopify Theme: Illiminate
Tuner Crate sells an automotive apparel subscription box.
Shopify Theme: Custom
Youfoodz sells a meal delivery service.
(NOTE: Youfoodz uses ReferralCandy for their referral program!)
Shopify Theme: Custom
JRINK sells cold-pressed juice delivery.
Shopify Theme: Retina
Lootaku sells a monthly subscription box with geek and gamer loot.
Shopify Theme: Retina
Binxy Baby sells baby shopping cart hammocks.
(NOTE: Binxy Baby uses ReferralCandy for their referral program!)
Shopify Theme: Custom
Wine Central sells New Zealand wine at great prices.
Shopify Theme: Custom
SafeSleeve sells anti-radiation phone cases and protective laptop cases.
Shopify Theme: Kagami
Noémie sells jewellery.
Shopify Theme: Fashionopolism
Physiclo sells unique compression tights.
Shopify Theme: Custom
LIFX sells Wi-Fi enabled smart LED lights.
Shopify Theme: Custom
Acton sells electric skateboard and related gears.
(NOTE: Acton Global uses ReferralCandy for their referral program!)
Shopify Theme: Motion
True Glory Hair sells virgin hair.
Shopify Theme: Custom
Pretty Litter sells health-monitoring cat litter.
Shopify Theme: Custom
Furbo sells a interactive pet camera.
Shopify Theme: Parallax
Brydge Keyboards sell bluetooth-enabled keyboards for iPads and Surface Pro tablets.
Shopify Theme: Custom
Concealment Express sells KYDEX IWB holsters.
Shopify Theme: Custom
Thrive Causemetics sells cosmetics.
(NOTE: Thrive Causemetics uses ReferralCandy for their referral program!)
Shopify Theme: Pipeline
PatchPanel sells custom PVC, embroidered, lasercut, and high visibility patches.
Shopify Theme: Custom
Perfect Keto sells exogenous ketones.
Shopify Theme: Custom
SivanaSpirit sells healing jewelry and conscious gifts.
Shopify Theme: Mote
Christy Dawn sells dresses.
Shopify Theme: Custom
Burga is a luxury lifestyle brand that sells fashionable accessories like phone cases, leather goods, and drinkware. Their unique aesthetic stems from having a design-focused mentality and in-house printing capabilities. This, in turn, creates the craziest patterns and images you’ve ever seen on a product.
Don't just scroll through these websites and wait for inspiration to drop.
Observe and analyze carefully how these websites have managed to bring out their brand personality, nail their Shopify SEO and still motivate customers to buy, and buy more.
Once you've identified these patterns of success, apply them to your website and soon, you'll have a beautiful + high-converting website to shout about.
P.S. If you enjoyed reading this, subscribe to our newsletter where we share our latest articles and helpful resources.
Si Quan is ReferralCandy's Content Marketing Manager. He is also the co-founder of BreakDance Decoded, an online breakdance training company. He loves standup comedy, and has a dream to visit at least 100 countries in his lifetime.
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