The shoppers are lining up with their wallets out and credit cards at the ready: Black Friday/Cyber Monday (BFCM) is the biggest shopping weekend of the year. Shoppers spent US$7 billion in 2018, and are...
In the big sea of ecommerce stores, it is difficult to make yourself noticed. That’s why ecommerce seo is so important. Mastering search engine optimization, or SEO, is key to allowing customers to find...
The customer is now on your page, looking for the perfect product that fits his/her need. The very last step is convincing the customer to click the “add to cart” button. How? With an effective...
Launching your Shopify store is just the very first step of running an ecommerce business. Once you push your page live, you need to actively seek out your customers. After all, how else will they know that your shop...
Matter is a Singapore-based apparel company that focuses on clothing made using traditional textile printing/manufacturing methods such as woodblock printing and Batik. Founded in 2014 by Renyung Ho and Yvonne Suner...
Word of mouth is a fantastic way to grow your revenue. By offering a positive, seamless experience for everyone who purchases from you, you’re in with the chance of being referred by the customer to their...
We’ve written about how to write great emails asking for referrals and some examples of amazing referral emails. Our friends at VoilaNorbert have another way of looking at it: a referral program email sequence you...
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