Word-of-Mouth and Referral Marketing Blog

PoundToy: How We Built the UK’s Fastest-Growing Toy Business

PoundToy is the UK’s fastest-growing online toy store. Their promise is simple: quality toys at a price that beats any high-street retailer. As their name suggests, most toys are sold for just one pound (£1...

Define Your Target Market in 6 Simple Steps (With Examples)

In this post: Target Market Definition How to Conduct Audience Research 1. Look At Your Existing Customers 2. Look At Your Analytics 3. Look At Your Competition 4. Understand Your Product Features And Benefits...

KeyChron: How 3 Friends crowdfunded a Keyboard Brand on Kickstarter

Keychron makes high-quality wireless mechanical Mac keyboards. To date, the company has run four successful Kickstarter campaigns totaling over 2 million dollars and grown from just 3 friends to a team of just...

Category - For Entrepreneurs

10 Best Work-From-Home Business Ideas

10 Best Work-From-Home Business Ideas

Whatever your passion, let it become a reality – be your own boss. That’s right, working from home is something most people dream about, and now is a perfect time! It means more time with family and friends, and...