Author - Michelle Koh

Marketing Case Studies

How Seatgeek Sells >$13m Of Tickets Every Month

<img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" src='https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg' class='avatar pp-user-avatar avatar-24 photo' height='24' width='24' />

August 22, 2016

Marketing Case Studies

How SKII Became Asia’s Premier Beauty Brand

<img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" src='https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg' class='avatar pp-user-avatar avatar-24 photo' height='24' width='24' />

August 10, 2016

Marketing Case Studies

Digital Aged Diamond: Tiffany & Co. Embraced Online Marketing

<img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" src='https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg' class='avatar pp-user-avatar avatar-24 photo' height='24' width='24' />

July 27, 2016

Marketing Case Studies

How Johnnie Walker Overhauled Its Marketing Tactics

<img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" height='24' width='24' data-src="https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg" class="avatar pp-user-avatar avatar-24 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img data-del="avatar" src='https://www.referralcandy.com/wp-content/uploads/2016/02/michelle-koh-e1455605097889-150x150.jpg' class='avatar pp-user-avatar avatar-24 photo' height='24' width='24' />

July 13, 2016

suntory highball whiskey

Marketing Case Studies

It’s Suntory Time: How Japanese Whisky Won Over The World

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July 11, 2016

Marketing Case Studies

How Mercedes Established Itself As A Global Luxury Car Brand

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June 27, 2016

Marketing Case Studies

How BMW Made A Killer Word-of-Mouth Model

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June 22, 2016

Marketing Case Studies

How Samsung Leveraged The Most Retweeted Tweet Of All

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June 20, 2016

Marketing Case Studies

How Skillshare Became The World’s Leading Learning Website

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May 18, 2016

Marketing Case Studies

How Proctor and Gamble established The WOM model in 2002

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April 11, 2016

Marketing Case Studies

How Soulcycle Became The Most Sought After Cardio Regime

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March 28, 2016