Word-of-Mouth and Referral Marketing Blog

Referral vs Affiliate Marketing: What’s The Difference?

How do we tell the difference between Referral and Affiliate Marketing?

Last week, we talked about what referral marketing is and why it is awesome.

Like referral marketing, affiliate marketing drives new customers to your business through individuals who don’t work for you directly. Sounds similar… right? In practice, they can actually be rather different ways of acquiring new customers.

Here’s an infographic that we’ve put together to illustrate their similarities and differences. Enjoy!

Referral vs Affiliate Marketing - What's the difference?

Embed this Infographic using this tag:

<a href="https://www.referralcandy.com/blog/referral-vs-affiliate-marketing-whats-the-difference-infographic/"><img src="http://cdn.referralcandy.com/images/referral-affiliate-difference-by-referralcandy-590.png" alt="Referral vs Affiliate Marketing: What's the difference? [Infographic]" title="Referral vs Affiliate Marketing: What's the difference? [Infographic]" width="590" /></a><br /><a href="http://referralcandy.wpengine.com">ReferralCandy - Refer-a-friend Program for Ecommerce Stores</a>

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Desmond Chua

Desmond Chua

Desmond is the co-founder of Statement.sg, a fashion ecommerce brand selling witty t-shirts. He strives to design the best ReferralCandy experience to help you acquire more customers. He also practises parkour with MOVE Academy Singapore in his free time.