Its founder, Kyle Jiang, grew up immersed in the beauty industry, due to his family being part of the global packaging industry for decades. He witnessed firsthand the wasteful consumption and the often careless formulations of beauty and skincare products. It’s JUNOCO’s mission to move away from the traditional beauty market, which relies on certain standards of “perfect skin” and standardized beauty, to sustainable, yet simplified formulas, one skincare product at a time.

Every JUNOCO product is created with sustainability at the core of its ideation. JUNOCO believes that everything it does has to be just as good for the environment as it is good for people.