If you're searching for the best Shopify referral apps, you're not alone. Referral marketing remains one of the most powerful growth tools for eCommerce brands, especially as customer acquisition costs continue to rise.
The right referral app can help you acquire new customers sustainably, drive higher customer lifetime value, and turn your best customers into your most effective marketing channel.
Here are the 7 best Shopify referral apps in 2025 updated with the latest reviews, pricing, and features to help you make the right choice.
Rating: ★ 4.9 (2,100+ reviews)
Pricing: Starts at $59/month with a 14-day free trial
Why it’s #1 for Shopify referral apps:
ReferralCandy offers everything you need to launch and scale both referral and affiliate programs without needing a developer. From flexible reward options to customizable branding, it’s trusted by top Shopify brands like SecretLab, Stanley and Misfits.
Key Features:
Why Shopify brands love it:
It’s easy to set up, highly customizable, and delivers real ROI. Perfect for brands that want performance-based growth with minimal overhead.
👉 Try ReferralCandy free for 14 days
Rating: ★ 4.8 (5000+ reviews)
Pricing: Free plan available; referrals on $49/month+ plans
Overview:
Smile.io combines referrals with loyalty points and VIP tiers. It’s one of the most popular apps in the Shopify ecosystem for merchants looking to increase repeat purchases and customer engagement.
Features:
Great for:
Brands looking to build loyalty while encouraging referrals.
Rating: ★ 4.8 (200+ reviews)
Pricing: Starts at $99/month
Overview:
Social Snowball auto-activates customers as affiliates immediately after purchase making it ideal for Shopify brands focused on viral growth and influencer marketing.
Features:
Great for:
DTC brands growing fast through social media or UGC.
Rating: ★ 4.8 (1800+ reviews)
Pricing: Free plan available; paid plans start at $29/month
Overview:
Growave offers a solid all-in-one marketing suite with referral programs, loyalty, reviews, and wishlists, all in a single Shopify app.
Features:
Great for:
Small to mid-sized stores looking for multiple tools in one app.
Rating: ★ 4.7 (1000+ reviews)
Pricing: Starts at $99/month with a 14-day free trial
Overview:
Refersion is built specifically for managing affiliate and influencer programs on Shopify. It allows you to track referrals, manage commissions, and create a branded experience for your partners, all from one dashboard.
Features:
Great for:
Shopify brands with a focus on influencer partnerships, content creators, and affiliate sales.
Rating: ★ 4.9 (4200+ reviews)
Pricing: Free plan available; paid plans start at $29.99/month
Overview:
UpPromote offers affiliate and referral solutions for Shopify brands looking to streamline and scale their performance marketing with features covering everything from partner onboarding to fraud prevention.
Features:
Great for:
Shopify stores of all sizes especially fast-growing DTC brands looking for an easy-to-use, all-in-one platform for referrals and affiliates.
Rating: ★ 5.0 (1,400+ reviews)
Pricing: Free plan available; paid plans start at $7.99/month
Overview:
BixGrow is a highly rated Shopify app that helps merchants run affiliate and referral programs with ease. It's simple to set up, offers flexible commission options, and includes a clean affiliate portal for partners to track performance.
Features:
Great for:
Shopify merchants who want an affordable, scalable solution for managing affiliate and referral campaigns without the complexity.
Whether you're just starting out or already scaling, the right Shopify referral app can fuel long-term growth while keeping your acquisition costs low.
Here’s a quick recap:
Still unsure? Start with a free trial most of these apps (especially ReferralCandy) make it easy to test without commitment.
Raúl Galera is the Growth Lead at ReferralCandy, where they’ve helped 30,000+ eCommerce brands drive sales through referrals and word-of-mouth marketing. Over the past 8+ years, Raúl has worked hands-on with DTC merchants of all sizes (from scrappy Shopify startups to household names) helping them turn happy customers into revenue-driving advocates. Raúl’s been featured on dozens of top eCommerce podcasts, contributed to leading industry publications, and regularly speaks about customer acquisition, retention, and brand growth at industry events.
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