A familiar experience,
from invitation to reward.
Customize your referral pages, emails, and on-site touchpoints so every recommendation leads back to your brand.
Explore the customer experience
Referral programs
for Shopify Plus.
Your customers are already telling friends about you. Run a Shopify Plus referral program that tracks those introductions and rewards the people behind them, with affiliate campaigns alongside it.
Your storefront. Your rewards. Your customer relationships.
Fernhill
Good coffee.
Even better shared.
Give a friend $10 off their first bag.
Get 10% off your next order when they buy.
fernhillcoffee.com/r/jordan-k
A recommendation becomes an order.Example referral
- Jordan shares their linkA personal invitation to Fernhill.
- A friend places an orderTheir $10 discount is applied.
- Jordan earns a rewardIssued after the review period.
Tracked from the first share to the reward.
Illustrative referral program · sample activity
Shopify Plus brands growing with ReferralCandy.
Run your Shopify Plus
referral program your way.
Choose the offer and the experience. ReferralCandy handles invitations, tracking, and reward delivery.
A familiar experience,
Customers refer.
Affiliates recommend.
Run customer referral programs and affiliate campaigns separately, with the rewards and commissions that fit each audience.
Customer referralsGive $10, get $10
Affiliate program15% commission
Example offersKeep rewards with
the right people.
Review suspicious referrals and set a purchase review period before rewards go out.
Review before rewardingFraud checks · returned orders · self-referrals
Bring referrals into your
Shopify customer journey.
Add referral touchpoints to your storefront, thank-you page, and customer accounts. Make sharing part of the experience they already know.
Explore the Shopify integrationFernhillIllustrative thank-you page
Thank you, Jordan.
Your coffee is on its way.
Know a fellow coffee person?
Give them $10 off their first order.
fernhillcoffee.com/r/jordan-k
Invite customers on your storefront
Add the Join block through Shopify’s theme editor, or link to your hosted signup page from email and social. Customize the message so customers understand who they can invite and what happens next.
Make sharing part of the thank-you page
The Referral extension gives enrolled advocates their link and sharing options after checkout. Add it in Shopify’s Checkout editor and enable it for your campaign. Your store needs checkout extensibility.
Give advocates a place to return
Inside Shopify’s new customer accounts, enrolled customers can find their referral link and reward history using their Shopify login. The Customer referral details extension requires new customer accounts; it does not support legacy accounts.
Connect referrals to
the tools you already use.
Bring referrals into the email, subscription, and reward workflows your team already uses.
Explore all integrations
Klaviyo
Use campaign-specific referral links and enrollment events in your email flows, so each advocate gets an invitation they can share.
Recharge
Let advocates put reward codes toward an existing subscription. Connect Recharge and enable discounts in its Customer Portal so customers can redeem rewards there.
Tremendous
Give advocates more ways to receive cash rewards.
A referral program
for each storefront.
Running regional stores or several brands on Shopify Plus? Plan the offers, customer experience, and launch for each store.
Explore multi-store pricingKeep each store’s program distinct
Each storefront needs its own ReferralCandy account. Campaigns belong to that store and do not sync across accounts. Decide which rewards and messages fit each audience, and test the referral journey in each store before launch.
Scope custom workflows with your team
All ReferralCandy plans include API access. Bring your developers and any custom storefront requirements to the setup conversation so we can review the integration points and agree what your build needs.
Explore the API and developer docsReal referral programs.
Measurable customer results.
Published customer results, with the referral offers behind them. Individual results vary.
$1.5M+in referral sales
The offer: $10 off their first purchase.
Read the case study
AUD 1M+in referral sales
The offer: 20% off parts and accessories for referring friends.
Read the case study55×Ledger’s return on investment
“ReferralCandy was plug-and-play, easy for us to set up and start testing with.”
Get support for your
referral program.
Bring your plans and your questions. We’ll work through the setup with your team.
A clear plan for launch
Walk through your customer journey, rewards, and integrations before you go live. Set a purchase review period and check your referral messages, reward rules, and subscription redemption flow.
A named contact on Enterprise
The Enterprise plan includes dedicated onboarding and an account manager. Choose your ReferralCandy plan around referral volume and support needs; your Shopify Plus subscription is separate.
Security details your team can review
ReferralCandy undergoes independent penetration testing and a third-party Shopify Security Audit each year. Our security FAQ explains data storage, employee access controls, and deletion requests. Contact support with any additional security questionnaire.
Read our data protection and security FAQYour referral program
questions, answered.
How does ReferralCandy work with Shopify Plus?
Installing the Shopify app connects your store. From Shopify admin, create your campaign, choose the advocate reward and friend offer, and customize your referral messages. Add the app blocks where customers will see them, then test the journey from an invitation through to a referred purchase before launch.
Can we run customer referrals and an affiliate program?
Yes. Run them as separate campaigns within ReferralCandy, with different rewards and commissions for each audience. Both are included in the same plan.
Does multi-store pricing combine our referral programs?
No. Multi-store pricing is a billing arrangement. Each store still has its own ReferralCandy account, and referral and affiliate campaigns do not sync between stores. How accounts work across multiple stores.
Can referral rewards work with subscription products?
Yes. Amount-off coupon rewards and friend offers can apply to subscription products managed by apps built on Shopify’s Subscription API. Choose one-time products, subscriptions, or both. Redemption on an existing subscription depends on your subscription app; Recharge needs its additional connection and Customer Portal discount setting. Check subscription coupon compatibility.
Can we use store credit for subscription renewals?
Shopify store credit can pay toward an initial subscription purchase at Shopify checkout, but it cannot pay recurring subscription bills or be spent in the Recharge Customer Portal. Choose a compatible coupon reward when customers need to apply rewards to an existing subscription. Compare store credit and coupon rewards.
Is a dedicated account manager included?
Dedicated onboarding and account management are available on the Enterprise plan. Choose your ReferralCandy plan based on your referral volume and support needs, including when your store runs on Shopify Plus. Compare ReferralCandy plans.
Give your customers
a reason to introduce you.
Let’s build a referral program around your brand, your customers, and your plans.