Get more sales with referral & affiliate programs that work

ReferralCandy makes it easy to turn your customers and affiliates into your best sales team.
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1,530+ Shopify reviews
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4.9/5

"ReferralCandy has been a game-changer for our store. We use it to run both our affiliate and referral programs, and it’s made the entire process incredibly easy to set up and manage. The integration with Shopify is seamless, the dashboard is intuitive, and the automation saves us a ton of time."

Used by 30,000+ ecommerce brands to turn customer love into scalable growth
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Solutions

Two channels, one goal:
More sales without more ad spend

Launch affiilate and referral campaigns that compound so your best customers and top creators grow your business for you.
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Referral campaigns

Your customers are already talking. Give them a reason to share more, and bring their friends with them.
Referralcandy affiliate campaign

Affiliate campaigns

Creators already influence your audience. Give them custom coupon codes to make it profitable for both of you.
2025 benchmarks

Cost-efficient growth

Our platform has helped thousands of merchant grow their customer base sustainably
1,220%
Average ROI
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Integrations

Plug ReferralCandy into your marketing stack

Connect your affiliate and referral programs to your favorite marketing tools and see your results skyrocket.
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Shopify

Spin up on-brand referral campaigns in Shopify. Zero code, live in minutes.
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Recharge

Turn subscribers into referrers. Our Recharge sync keeps LTV climbing.
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Klaviyo

Trigger referral emails in Klaviyo at the perfect moment.
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Google Analytics

See every referral sale in GA for a perfect full-funnel clarity.
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AdRoll

Drop the AdRoll pixel, retarget fresh advocates instantly.
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Meta Pixel

Feed Meta Pixel new referrers for cheaper, smarter ads.
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Mailchimp

Drag-and-drop referral CTAs into Mailchimp. Turn clicks into customers.
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Google Ads

Sync referral audiences to Google Ads and scale what sells.
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Start integrating your tech stack
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Subscription Apps

Connect your subscription app

Plug ReferralCandy into Recharge, Skio & over twenty other Shopify subscription apps to turn recurring orders into recurring customers.
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Connect your subscription apps
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Why ReferralCandy?

Because you can launch a fully branded referral + affiliate program in minutes. No dev work, flexible rewards, fraud protection, and you pay only a small cut of the new sales it drives.
launch

Launch your referral and affiliate programs, today

Create and launch affliliate and referral programs in a matter of minutes with full design flexibility and without having to touch a single line of code.
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Give rewards that just make sense

Choose coupons, store credit, cash via PayPal or gift cards via Tremendous. Swap them anytime to keep advocates motivated and your margins happy.
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Move away from expensive ads

Stop pouring money into clicks that don’t convert. With referrals and affiliates, you only spend when a sale comes in, making every dollar count toward real growth.
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Protect yourself against fraud

ReferralCandy auto-flags self-referrals and leaked codes, blocks shady orders, and ties every sale back to the referrer in real time so you can prove value and sleep easy.
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Don’t just take our word for it

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Support

Frequently asked questions

Everything you need to know
What is ReferralCandy?
ReferralCandy is a customer acquisition platform that helps ecommerce brands launch referral marketing and affiliate campaigns in minutes, with branded pages, automated tracking, and clear ROI reporting.
How fast can I launch, and what platforms does ReferralCandy support?
You can launch without custom development and connect quickly. ReferralCandy supports Shopify (one-click), WooCommerce (plugin), BigCommerce (one-click), Adobe Commerce/Magento (email connect) and custom stores via email, JavaScript, or API.
How does tracking and reporting work (links, codes, dashboards, exports)?
ReferralCandy tracks sales from referral links and coupon codes, then shows performance in a dashboard so you can see what is working and who is driving revenue. You can also export reports when you need to share results internally.
What’s the difference between referral marketing and affiliate marketing, and can I run both?
Referral marketing rewards existing customers for referring friends, while affiliate marketing rewards creators and partners for driving sales. You can run both side by side to capture customer-led and creator-led growth in one system.
What rewards and commission options can I offer?
Offer coupons, store credit, cash, or custom perks, and change them anytime. For affiliates, you can set flat or percentage commissions and use tiered milestones to increase payouts as partners perform.
How do you prevent fraud and make sure commissions reflect real sales?
ReferralCandy flags common abuse patterns like self-referrals, suspicious spikes, and leaked codes, and ties orders back to the source so you can validate performance before paying out.

Start your 7 day free trial

Drive more sales without paid ads. Launch your referral or affiliate program in minutes
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