Rewards that stop at the first order
Most tools reward the first purchase and go quiet. For a subscription brand, the relationship is the asset — the reward should keep working as the renewals do.
Your best customers don't buy once — they resubscribe. ReferralCandy turns those recurring relationships into recurring referrals, with rewards that apply to subscription orders and keep paying as their friends renew.
Running subscriptions off Shopify? ReferralCandy works there too.
Your value shows up in month six, not on day one. Most referral apps were built for a single checkout — so they reward the wrong order, stack badly on your pricing, and put the ask where subscribers never look.
Most tools reward the first purchase and go quiet. For a subscription brand, the relationship is the asset — the reward should keep working as the renewals do.
A blanket discount code stacks awkwardly on a subscription offer and chips away at margin on every cycle. You need codes that respect how you price recurring orders.
If the ask only lives on the Shopify thank-you page, subscribers managing their plan inside Recharge or Skio never get it — and that's where they spend their time.
A subscriber has already committed to the habit. When they recommend you, it carries the weight of someone who keeps coming back — and the incentive can compound right alongside the subscription.
A recommendation from someone on their fourth box lands harder than a one-time buyer's. Your most loyal customers are also your most convincing.
The advocate keeps earning as their friend renews, so the reason to keep sharing grows with every cycle — not just the first order.
A referred subscriber is worth every cycle they stay. Reward sizing pays for itself quickly when the customer keeps renewing.
Stores using ReferralCandy typically see 2–10% of monthly revenue come from referrals — and for subscription and replenishment brands, those referrals keep compounding as customers reorder.
ReferralCandy made it easy for our customers to share MiaoMiao with their friends. The hands-off setup means we can focus on the product while referrals keep adding up in the background.
Word of mouth was always our biggest channel; we just couldn't measure it. ReferralCandy turned every recommendation into store credit our customers could spend back with us — and the program compounded from there.
From the first share prompt inside the subscription portal to the fraud check before payout — everything the subscriber sees and everything you need to run the program.
The post-purchase thank-you page, the referral block inside their Shopify customer account, an embeddable widget for your store — and the subscription portal in Recharge or Skio, where subscribers manage their plan. Four places they already visit, not buried in an email nobody opens.
Easily customize content and visuals without touching code.
Edit referral pages, popups, and email templates inline. Drop in your logo, your fonts, your colours — everything the subscriber sees stays on-brand.
Track referral revenue, top advocates, and the funnel from share to purchase. Watch recurring referral revenue build as referred customers renew. Export to CSV, sync events to GA4 and Meta.
Auto-flag self-referrals (matching email, name, IP), velocity spikes from a single advocate, and codes leaking to scrapers like Honey or coupon sites. Set a purchase review period so refunded orders don't pay out.
Connect ReferralCandy to your subscription app and the same coupon can run on subscription purchases, the same advocate keeps earning on every renewal, and the referral block can live inside the subscription portal — right where your subscribers manage their plan.







Subscription-only coupon codes, recurring rewards on renewals, and a thank-you-page widget that fires on every order — not just the first. On a custom subscription build, your onboarding manager wires it up via API.
Store credit and subscription-only codes keep the customer spending with you and protect your subscriber pricing. Pick what fits your margins — the reward can apply to the first order, every renewal, or both.
Applied at checkout. Keeps subscribers spending with you.
"Refer 3 friends, get a free box." A strong fit for consumables.
A code scoped to recurring orders, so it won't break your one-time pricing.
Recurring payout that keeps the advocate earning as their friend stays subscribed.
Cash payouts run through PayPal, ACH bank transfer, Venmo, virtual debit cards, and 30+ other methods via
. Gift cards and charity donations also available.
The questions subscription and replenishment merchants ask most before signing up.
Can't find the answer? Chat with our friendly team.
Running subscriptions off Shopify? ReferralCandy works there too.
Walk through your use case with our team. We’ll show you exactly how ReferralCandy fits your stack.