If you’re looking for a Refersion alternative, ReferralCandy gives you a way to build more of your customer growth around the people who already know your products. You can reward affiliates for bringing in sales, encourage customers to introduce friends, and give Shopify customers store credit toward their next purchase. All in one app.
That’s the reason I’d choose ReferralCandy: you can develop your affiliate program and add more ways for customers to buy and recommend your brand, with all product features included on every plan.
The merchants I speak with bring specific questions to these conversations. How do we make payouts easier? Can we reward partners differently? What will the program cost as sales grow? Here’s how I’d approach those questions with ReferralCandy, and how I’d get your existing affiliates into the program.
Spend less time on affiliate administration
One merchant I spoke with about moving from Refersion described having to enter each influencer’s payment into PayPal individually, and was later wondering who would handle questions from affiliates about their payouts. Those two things belong together: you want an easier way to pay people, and you want them to understand what they’ve earned.
ReferralCandy solves this by bringing tracked sales, commission rules, and payout options into your affiliate program. You can use PayPal, connect Tremendous, or choose self-managed payouts, which gives you room to choose the payment process that suits your partners and your business, instead of treating individual payment entry as a job that has to grow with the program.
With the Tremendous integration, affiliates receive an email to claim their reward, and you choose the available reward options through your Tremendous campaign template.
Your partners also get a branded affiliate portal where they can find their sharing details, track performance, and see pending commissions and payout history, so they have somewhere to look when they want to know whether a recommendation led to a sale.
That matters to the relationship. You can spend more of your conversations discussing what to promote next, while the portal answers the routine questions about links and earnings.
For your team, ReferralCandy is Built for Shopify and runs inside Shopify admin. You’re managing the program in the same place you already work on your store. And REx, our AI referral expert, can help set up campaigns, recommend rewards, explain your results and even make improvements to your campaigns (always with your approval).
Give affiliates a reason to keep promoting your products
A useful commission program should help you develop the partnerships you want more of. That might mean increasing the reward as a creator brings in more customers, giving a particular partner their own offer, or deciding how long referred purchases should keep earning commissions.
ReferralCandy gives you flexible affiliate commissions, including fixed or percentage rewards and tiers that increase at referral milestones, and you can also create a commission campaign for an individual partner.
I like the practical difference that makes. When a creator is doing well, you have a way to recognize it in the program and they can see what they’re working toward, and you can make the next milestone worth reaching.
You also control which purchases qualify for a reward. Choose the first purchase, every purchase, or the first specified number of purchases from each referred customer. You can also set a minimum purchase amount and a cap on rewardable purchases where you need one.
Those settings give you a useful connection between the offer you make and the economics of your store. If a subscription customer is valuable over several orders, you can build an affiliate offer around repeat purchases, or if your priority is a first purchase of sufficient value, you can set the conditions accordingly.
The merchant who asked about individual payouts also wanted different commission arrangements for a creator’s own product. That is the kind of specific requirement I’d bring to our demo: the partner, the products, and the offer you want to make. We can work through the supported setup together during the demo call or during your onboarding. The main question I’d ask you is that if you need different rates within one mixed-product basket under the same code, ask us to demonstrate that exact calculation.
The bigger benefit is having room to develop your program. ReferralCandy includes its product features across all plans, so adding reward tiers, customer referrals, or integrations doesn’t require moving to another plan just to unlock them.
Choose pricing around your referral and affiliate revenue
The way I explain our pricing on a demo is simple: all product features are included, and each plan combines a monthly base fee with a success fee on revenue generated by new customers your referral and affiliate programs bring in. Your store’s other sales don’t enter that calculation.
Choosing a plan is a financial decision. As your referral and affiliate revenue grows, a higher base fee and a lower percentage can bring the total bill down, and you keep the same product features whichever plan you choose.
To compare with Refersion, let’s look at revenue from affiliates. At $50,000 in monthly affiliate revenue, ReferralCandy Enterprise’s charges come to $924, compared with $1,199 for Refersion Growth. That’s $275 less per month under the assumptions below, with customer referrals and Shopify loyalty also available alongside your affiliate program.
Here’s the comparison at three levels of monthly affiliate revenue, using prices checked on November 2, 2026. Each row selects the lowest-cost published ReferralCandy plan for that volume.
| Monthly affiliate revenue | ReferralCandy | Refersion Launch | Refersion Growth |
|---|---|---|---|
| $1,000 | $114 · Grow | $69 | $219 |
| $10,000 | $399 · Scale | $339 | $399 |
| $50,000 | $924 · Enterprise | $1,539 | $1,199 |
I’d also include what you can build with the subscription. At $10,000 in monthly affiliate revenue in the example, ReferralCandy Scale and Refersion Growth have the same displayed app charge, but ReferralCandy gives you the option to run customer referrals and Shopify store-credit loyalty alongside affiliates within that subscription, while Refersion caps the features you have access to.
You can choose your ReferralCandy plan around your referral and affiliate revenue, then change it as that revenue changes. All of our plans are month-to-month, and Enterprise includes dedicated onboarding and an account manager, so a good idea might be to bring your current affiliate program’s revenue to the demo and we’ll work through the plan that makes sense for your business.
Grow beyond affiliates with customer referrals and loyalty
Your creators already have an audience, but also your customers have friends who might love the same products. ReferralCandy lets you build offers for both groups, with separate campaigns and rewards in one account.
In conversation I had earlier this year, a merchant already using Refersion for affiliates came to us to explore customer referrals. That is an opportunity I think deserves more attention: you already have people buying and enjoying your products, and a referral offer gives them a reason to introduce someone else.
You can pay creators a commission while giving customers a reward for referring a friend, with a different offer for the friend making their first purchase. ReferralCandy’s campaign enrollment settings let you define the audience for each program so a purchase is attributed through one campaign, keeping overlapping enrollment from creating rewards in every campaign.
For Shopify merchants, you can add loyalty campaigns that return a percentage of qualifying purchases as native Shopify store credit. Your customers can spend that credit at checkout, giving them an offer to use when they come back.
Think about what that gives you over the course of a customer relationship: An affiliate introduces someone to your store, and once that person becomes a customer, you can invite them to refer friends and offer store credit toward another purchase! You have more ways to develop the relationship after the first sale.
Another merchant I spoke with, who was using Awin, saw the appeal of starting referrals with us and later bringing affiliates into the same app. They were considering that move, rather than describing a completed migration, but the attraction was clear: build the programs together.
That’s the case I’d make for choosing ReferralCandy. You get an affiliate program with a path to customer referrals and repeat-purchase rewards, without taking on another app subscription for each program. Start with the program you want to launch first, then add the others as you’re ready.
Bring your existing affiliates into ReferralCandy
You already have the relationships. ReferralCandy lets you invite affiliates directly or import them through CSV, so the partners you’ve chosen can join without going through an application approval process again.
For new partners, you can use a branded join page and choose whether to review applications. You keep control over who represents your brand while making the move straightforward for people you already work with.
I’d organize the transition around four things:
- Your partners and their offers. Bring your roster and agreed commissions, then set up the campaigns and rewards you’ll use in ReferralCandy.
- Outstanding payments. Reconcile commissions owed in the previous app and give affiliates a clear explanation of where those payments will come from.
- Sharing details. Prepare the new links and codes, give partners a changeover date, and help them update content that still sends traffic. Keep historical reports from the previous tool for your records.
- A working example. Take one partner through signup, a tracked purchase, the commission calculation, and the payout process before bringing over the rest.
That gives you a clear route from an existing program to one you can develop further. Your partners know how to share and where to check their earnings, and your team can get on with recruiting and supporting the next group.
If you’re comparing Refersion alternatives, I’d choose ReferralCandy to bring affiliate commissions, customer referrals, and Shopify loyalty into one app, with all product features available from the start. Book a demo below and bring your current program. We’ll walk through the commission offer, payout process, and pricing so you can plan the move to ReferralCandy.
