The full archive

Referral programs are awesome at helping you reach the friends of your customers but they can also be rather complicated if you're not familiar with them.

In his first year of business, Louboutin sold 200 pairs of shoes. In 2012, he sold 700,000. How did he get to such scale and influence? Check it out here.

The sports fashion industry is a seriously tough gig! How can you use Addidas as an example to break into saturated markets such as this? Take a look.

The ReferralCandy blog has published a lot of content over the years analyzing the partner marketing strategies of all kinds of brands in al…

You can't get referrals from people who don't know about your referral program. So the #1 thing you need to do is to get more people to know. Here's how.

Airbnb's referral program brought in millions of dollars in revenue. A single user brought in thousands of signups. How? Let their growth team tell you.

Reebok can trace their history to the 1800s when their founders first had the idea of producing a spiked running shoe. See the rest of their journey here.

What do actual entrepreneurs have to say about their experiences with burnout and depression?

With only 2% of revenue spent on advertising, Chipotle has found ways to build great word-of-mouth for the brand to stay tip-of-tongue.

How does Zara maintain such financial success and popularity without spending big on marketing and advertising? Take a look.

Are you struggling to acquire leads and customers for your SaaS business? Is your cost per acquisition getting too high? Referral marketing can help.

When we talk to retailers, we keep hearing that Facebook is one of the most important marketing channels that they have to work with. Why? Take a look!

From Lego's humble beginnings, it has now ballooned into an empire that employs thousands and drives more than $35.8 billion Krone ($5.14m USD) each year.

How did ASOS do it, how did they build such a popular and successful brand? Well, they used brilliant marketing strategies. Check out what they used here.

It’s a sad fact that most people break and give up on our New Year’s resolutions as quickly as we make them. But you're not like that are you?

This Simon Sinek video is going around. The topic is Millennials: Who we are, what we're like, how difficult we are to deal with, and why. Check it out.

How did successful companies get their first customers? The truth is a lot grittier than you may imagine. Featuring: Etsy, Evernote, Quora and 19 others.

Nasty Women, Bad Hombres, #NotMyPresident... the opportunities for cashing in on the election fever are endless!

There's this great story being sold about how great entrepreneurs are, how they're the crazy ones who change the world. But this story also has some holes.

Netflix is one of the coolest and fastest-growing companies of our time. Here is a list of some of the best Netflix shows for millennial entrepreneurs.

The question on the minds of many in the U.S. eCommerce market, is this: Does the large U.S. eCommerce market still have room to grow? Take a look.

At ReferralCandy, we believe that the most valuable marketing real estate is to be found in the conversational space between friends. Why? Take a look.

Here's a comprehensive list of over 100+ different messages used by REAL customers when referring an ecommerce product to their friends on Twitter.

What do the friends of your advocates see when they click on a referral link? Here are 30+ real-life examples of Friend Landing Pages around the web!