Word-of-Mouth and Referral Marketing Blog

ReferralCandy Is Now a Shopify Plus Certified App Partner

Today, ReferralCandy joins Shopify Plus’ Certified App program, a curated list of apps that meet the demands of the world’s fastest-growing brands. Referral programs work especially well for enterprise...

How to Start Influencer Marketing for Your Ecommerce Business (With Examples!)

How often have you bought something after seeing an influencer share it on social media, or checked out a brand you saw a celebrity wear? That’s the power of influencers. Influencers, sometimes called ‘key...

Black Friday Email Marketing: Your 4-Step Holiday Sales Guide

The shoppers are lining up with their wallets out and credit cards at the ready: Black Friday/Cyber Monday (BFCM) is the biggest shopping weekend of the year. Shoppers spent US$7 billion in 2018, and are...

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