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6 Ways Google Generated Word-of-Mouth For Their Products

Most of us know Google as the all-powerful company that's always there, and which most of us reply on for information. But have you ever [...]

Social Selling: How Did Spotify Get It So Right?

The more sales changes, the more it stays the same. I once had a thought-provoking argument on Quora when answering a question about how selling has changed over [...]

Ecommerce Interview with Joe Pulizzi from Content Marketing Institute

This week, we’re featuring Joe Pulizzi from Content Marketing Institute (CMI), one of the biggest names in content marketing! Joe Pulizzi is the founder of [...]

Google Authorship: Why You Should Totally Be On Google Plus

Remember Google Plus? When it was first launched close to 2 years ago, it seemed like such a massive failure. There were a long list [...]

Did Seth Godin help save Google Maps?

So I was watching a video of a talk that Seth Godin gave at Google in 2007. Here's something that really stood out for me [...]

Social Media Do’s And Don’ts For Ecommerce

Social media and ecommerce make ideal bedfellows. Whilst one is geared towards self-promotion, sharing and discussion, the other is about developing a strong customer-base and [...]

Duplicate Content on Ecommerce Websites

Whether due to negligence or corner-cutting, duplicate content hurts your SEO. Let's talk about the different ways in which it happens, and how to deal [...]

Get Your Products Listed in Google with a Crawling Path

One of the first hurdles you have to clear when you're running an online shopping cart is getting your products listed in the Google index. [...]

5 Things Businesses Need From Google Plus

Google has yet to release its highly anticipated business profiles for the Google Plus social network (beyond basic test accounts such as the Ford Motor Company). What they'll [...]

Ecommerce Websites & Recommendations for Dealing With Google Panda

About Google Panda  As a search engine, Google aims to provide the best quality results in response to its users' queries. Panda was an update to [...]

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