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Why Do People Share? – 5 Driving Forces of Sharing [SlideShare]

As retailers and entrepreneurs, it's all-too-easy to reduce sharing to a simplistic, mechanical function that customers "will simply do". And we would be completely wrong. [...]

How 8 (More) Successful Companies Fought For Their First Customers: ASOS, Uber, Yelp and more

Our readers enjoyed our first collection of early customer acquisition stories, so this week we're featuring 8 more examples of now successful companies who did things [...]

Culture Is Built, Not Bought: 14 Examples Of Great Company Culture

Company culture is not a foosball table. Perks are nice to have, and fun has an important place in the workplace. But a company's culture [...]

Who To Follow On Twitter For Ecommerce? – 50 Ecommerce Founders You Should Follow on Twitter

Who should you follow for ecommerce insight on Twitter? So you've just gotten into ecommerce, and you're overwhelmed by all the information available. Who should [...]

Never Alone: How Social Media Changes The Way We Live And Consume

Tonnes of people talk about TV shows on Twitter. I have a confession to make: I never knew how much TV mattered to Americans until [...]

Social Networking Sites and Social Media: What’s the difference?

This is a fun blogpost, written mostly for the sake of being unnecessarily pedantic. If you're obsessive about the linguistic meaning of things, this is [...]

What IS social media?

In a previous post, we grumbled about definitions of social media that were too complicated or too vague. We were determined to do better. We [...]

Social Media: 10 Ways To Increase Website Traffic

Are you looking for Internet traffic that will bring paying customers to your site? A quick search on Google will quickly show several sites that [...]

Social Media Do’s And Don’ts For Ecommerce

Social media and ecommerce make ideal bedfellows. Whilst one is geared towards self-promotion, sharing and discussion, the other is about developing a strong customer-base and [...]

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