Health Supplements Referral Program Examples: Brode Electrolyte Vitamins

October 13, 2015 by Samuel Hum in Referral Program Examples

Brode Electrolyte Vitamins has taken electrolytes commonly found in sports drinks and found a way to package them into a convenient vitamin supplement. Marc Brodeur, founder of Brode Electrolytes Vitamins has always been an avid baseball player. During his games, he’d hydrate himself with different kinds of snacks and drinks. However, he grew sick of […]

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Wine Referral Program Examples: Premier Estates Wine

October 9, 2015 by Samuel Hum in Referral Program Examples

Premier Estates Wine is a one stop shop for wine from all around the globe. The folks at Premier Estates Wine research and stock great wines for all over the world, so their customers don’t have to. Their wines fall under two main tiers: Collection, a wide range of Italian varieties, and Discovery, a premium […]

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Smartphone Accessories Referral Program Examples – Ztylus

October 6, 2015 by Visakan Veerasamy in Referral Program Examples

Ztylus sells multi-functional phone cases. While there are all sorts of phone cases available in the market today, Ztylus differentiates itself by selling cases that perform several different functions all at once. They achieve this by using an innovative ‘disc mount system’ – this system allows for multiple different attachments to be used with a […]

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How To Get Word-of-Mouth: 40+ Successful Examples To Learn From

October 1, 2015 by Jon Tan in Amplifying Your Word-of-Mouth

Over the past year, the ReferralCandy blog has been analyzing and dissecting all sorts of word-of-mouth successes: Established brands, new ideas on Kickstarter, and everything in between. We’ve read countless books and studies about the subject: Made to Stick, Tipping Point, Unleashing the Ideavirus, Contagious… you name it, we’ve probably read it. We’ve learned a […]

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8 Examples Of Creating Unexpected Utility In Marketing To Get More Word-Of-Mouth

September 25, 2015 by Visakan Veerasamy in Amplifying Your Word-of-Mouth

To earn word-of-mouth, you need to make a Wow product. Literally a product that makes people go “Wow.” Something truly remarkable. Something really worth talking about. When we deconstruct everything that’s Wow’d people, we notice two things: Unexpected Utility (led by Innovation), and a Meaningful Story (led by Marketing). Today we’ll talk about Unexpected Utility. […]

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