How To Get More Customer Referrals

May 28, 2015 by Visakan Veerasamy in Optimizing Your Referral Program

A referral is the highest honor a customer can give a business. It also happens to be one of the most effective forms of marketing in existence. According to one of many studies done by Nielsen, 92 percent of consumers believe recommendations from their friends and family over all forms of advertising. Unfortunately, while most satisfied […]

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Supplements Referral Program Example: Powder City

May 26, 2015 by Visakan Veerasamy in Referral Program Examples

We had a chance to speak to Nathan Smeltzer, the owner of Powder City. We chatted about the company, their challenges and their experience with referral marketing. Powder City is an ecommerce store for health supplements. They sell all sorts of supplements, with categories including “Nootropics”, “Energy”, “Relaxation”, “Pre-workout” and more. They have a team of […]

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How 10 Companies Generated Massive Word-Of-Mouth Through Newsjacking

May 24, 2015 by Jon Tan in Amplifying Your Word-of-Mouth

The holy grail of word-of-mouth is to make the news. Nothing else gets quite as much reach, and nothing else generates quite as many conversations. Somewhere along the path of marketing history, a brilliant mind figured if you couldn’t make the news… you could hijack it. This strategy is called Newsjacking and we’ve gathered 10 great examples for […]

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Fintech Referral Program Examples: MatchMove, Mobile Wallet

May 22, 2015 by Visakan Veerasamy in Referral Program Examples

MatchMove is an eWallet service which allows people to make online payments using prepaid-based cards. The service allows its users to have better control over their spending limits, and offers security by ensuring that the source of funds (credit card, bank account, etc) aren’t revealed to 3rd-party merchants. MatchMove has a non-standard integration since it’s […]

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10 Companies that Generated Word-of-Mouth by Delivering Immense Practical Value

May 21, 2015 by Samuel Hum in Amplifying Your Word-of-Mouth

I recently came across Product Hunt: a site that lists the best products in the world at the moment. It features a voting system, where users can vote for whatever they find most awesome or useful, from mobile apps to technological hardware products. Wondering how certain products got more votes than others. we listed out […]

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