Word-of-Mouth and Referral Marketing Blog

ReferralCandy Is Now a Shopify Plus Certified App Partner

Today, ReferralCandy joins Shopify Plus’ Certified App program, a curated list of apps that meet the demands of the world’s fastest-growing brands. Referral programs work especially well for enterprise...

Announcing Fraud Center for ReferralCandy

Fraud is a big concern for many ecommerce merchants, which is why we’re proud to announce the launch of Fraud Center 1.0 for ReferralCandy. This was a highly-requested feature from our merchants, especially...

Introducing A/B Testing: Optimize Your Post-Purchase Emails to Get More Referrals

Small details matter. Ecommerce merchants understand the value of optimizing every aspect of the customer experience, from emails to call-to-actions to the discount value. That is why we’re so excited to...

Category - About ReferralCandy

ReferralCandy is the world’s leading provider of automated customer referral programs for ecommerce stores. Learn more about ReferralCandy’s features and functions.

How to Prevent and Deal With Referral Fraud and Abuse

How to Prevent and Deal With Referral Fraud and Abuse

When we talk to our customers, many will bring up their concerns with referral fraud. It is reasonable (and unfortunate). If you are offering a valuable reward to people for referring friends, some would want to game...