Word-of-Mouth and Referral Marketing Blog

PoundToy: How We Built the UK’s Fastest-Growing Toy Business

PoundToy is the UK’s fastest-growing online toy store. Their promise is simple: quality toys at a price that beats any high-street retailer. As their name suggests, most toys are sold for just one pound (£1...

KeyChron: How 3 Friends crowdfunded a Keyboard Brand on Kickstarter

Keychron makes high-quality wireless mechanical Mac keyboards. To date, the company has run four successful Kickstarter campaigns totaling over 2 million dollars and grown from just 3 friends to a team of just...

How Morning Brew’s Referral Program Helped Grow Their Subscriber List to 2 Million in 5 Years

The aim of growing an email list is simple: the more subscribers you have, the better the chances of turning them into paying customers. The best way to figure out how to get more subscribers (and customers)...

Category - Referral Programs

Everything we’ve written about referral marketing and referral programs, in one place.