Word-of-Mouth and Referral Marketing Blog

How To Make A Buyer Persona (And What To Do With It)

Learn how to create a buyer persona and then what to do with it. Don't worry, we've examples and templates for you right in this post.

Social Proof: 26 Genius (And Easy) Marketing Examples To Try

Social Proof is a key principle of persuasion and used everywhere in marketing, especially word-of-mouth marketing. In this, the third part of our ‘Persuasion In Marketing’ blog post series, we list examples...

How To Choose The Best Ecommerce Platform For Your Online Shop [Updated 2021]

Which eCommerce platform is the best to build your store, your brand and your online business empire? We've captured the best reviews to help you choose.