Word-of-Mouth and Referral Marketing Blog

How To Improve Email Deliverability of Your Emails – in 5 Easy Ideas (+FAQs!)

This guestpost was shared by our friends at Mailtrap. One of the most annoying things that any eCommerce business faces is emails that fail to be delivered. Oftentimes, these are very important emails –...

Black Friday Email Marketing – Your 4-Step Holiday Sales Guide

The shoppers are lining up with their wallets out and credit cards at the ready: Black Friday/Cyber Monday (BFCM) is the biggest shopping weekend of the year. Shoppers spent US$7 billion in 2018, and are...

22 Black Friday Marketing Ideas to drive Record Sales

In 2018, Black Friday sales attracted more than $6 billion in online sales alone, up from 2017 Black Friday sales of over $5 billion. Adobe Analytics says that the annual shopping weekend saw a 23 percent...

Category - Marketing Guides

An 8-Point Checklist for Exit Intent Popups that Work

A well-executed popup can do wonders for your store’s success. A well-executed pop-up message can convert leaving visitors into the email list, increase sales and even help to overcome the dreadful shopping cart and...